Breaking the SEO Code
Comprehensive and Actionable Instructions for Beginners, from SEO Audits to Reporting.
By Kristina Louise Treadwell

Topics Covered in this Book
Whether you’re an experienced SEO professional looking to refine your strategy or a business owner just beginning to explore the world of search engine optimization, this book has you covered!
Keyword Research
A huge part of optimizing website content is understanding what type of content your clients or customers want.
On-Page Optimization
You don’t need fancy and expensive third-party tools in order to optimize your site. Each page can be optimized to grab the attention of Google and your visitors.
Link Building
How does the rest of the internet see your website? Learn how to build powerful traffic from other sites to your own.
Book Chapters
1. Initial Brainstorming
2. Website Audit
3. Keyword research
4. Competitor analysis
5. on-page optimization
6. off-page optimization
7. how to define seo success
8. tracking and reporting
9. regular communication
The Last SEO Guide for Beginners You’ll Ever Need
It’s the 21st century, which means having a website is just the beginning. To truly make an impact, you need to be seen. But with millions of search results at your customers’ fingertips, how do you make sure your brand stands out? Breaking the SEO Code is your roadmap to climbing the search engine ranks and attracting the audience you deserve.
With this e-book you can:
- Move through detailed checklists
- Follow easy to understand steps
- Implement tried and tested insider tips
When your site’s SEO is strategic and strong you can:
- Uncover hidden opportunities to get ahead of your competition
- Streamline your efforts, saving time and money for your team
- Deliver measurable results, like increased traffic and revenue

Get a free chapter – all about SEO audits!
You can’t know where you’re going until you know where you are! Conducting a strong and thorough SEO audit is the first step to building a strong and thorough SEO strategy.
Sign up here for a free chapter of Breaking the SEO code and learn how to do your own SEO audits!
Kristina Louise Treadwell
Author of Breaking the SEO code, Kristina has over 25 years of experience in the industry. She’s been learning about and optimizing sites for SEO – for herself and for countless happy clients – since 1995.
Kristina is the CEO of Web Pro Geeks LLC, leading a talented team that provides fractional Chief Web Officer services for organizations, keeping their websites happy and healthy.
With a Master’s Degree in Library and Information Science, Kristina’s expertise spans web development, including PHP, all things WordPress, usability, and, above all, web accessibility.
Listen to Kristina on the Underrepresented in Tech podcast.
Read “Why E.A.T. Matters when Optimizing Your Website with Google” by Kristina Louise Treadwell


This book is not just theory
We explain the ideas and reasons behind why you need to focus on SEO. You’ll gain a solid understanding of SEO foundations and concepts.
But if you’re looking for an actionable resource to bring you real results – this is the e-book for you.
